Cui Binwu, chairman of Weiman, went to Shandong for inspection, and the technological breakthrough attracted much attention

In order to deeply study the production technology of soft decoration products, further understand the processing methods of raw materials, and deepen the friendly exchanges with partners. On June 6, Cui Binwu, chairman of Weiman, led the team to Binzhou, Jinan, Shandong and other places to visit local well-known carpet manufacturers, wallpaper and carpet raw material manufacturers. Chairman Cui Binwu and the person in charge of the company discussed the current situation of domestic soft furnishing and the technological breakthrough of new materials, and made a strong impetus for the research and development of new products.

(1) Chinese carpets look at Shandong

Shandong Province is the largest carpet producing province in China, and a number of excellent carpet manufacturers are located here. Yangxin Norui, which Weiman has invested in recently, is one of the famous carpet manufacturers in Shandong. During this trip to Shandong, Chairman Cui Binwu mainly went to Yangxin Norui to have a dialogue with the senior leaders. In the process of communicating with the person in charge of production, Chairman Cui Binwu emphasized his two important requirements for the supply of soft furnishing products in the future, namely product differentiation and customization. He hopes to create differentiated products from the two dimensions of appearance visualization and material perception, highlighting the strength of design and development. At the same time, he also expects to implement customized production of products on the basis of controlling costs by controlling the production process, so as to bring high-quality product experience to customers.

(2) The improvement of raw materials should focus on the source

On the issue of product innovation, Chairman Cui Binwu believes that product innovation is not a one-man show for carpet manufacturers. If you want to create innovative products, you should go back from the source of the product line, look for new raw materials, make up for the deficiencies and defects of existing materials, and create new carpet products. Chairman Cui Binwu visited the carpet yarn material textile factory to learn about the whole process of spinning wool and nylon into yarn. In the follow-up communication process, Chairman Cui Binwu came into contact with more carpet samples produced from new materials. He pointed out the various deficiencies of the existing materials in the market, expressed the demands of users for new materials, and hoped to work together with enterprises to find solutions for new materials.

(3) Approaching the wallpaper factory

Chairman Cui Binwu also went to the wallpaper raw material production factory to visit the whole process and production process of wallpaper and wall coverings. The two sides talked about the differentiated needs of the engineering market and the household market, as well as the relationship between low-end and high-end products and consumers. On the issue of new materials and new products, the two sides also conducted in-depth exchanges to discuss the differentiated effects of different materials and different processing methods. During the multi-day inspection and exchange, Chairman Cui Binwu fully demonstrated his enthusiasm for seeking new materials and developing new products. After this meeting, Weiman and its partners clarified the next development path, and strengthened their determination to customize soft clothing. In the future, Weiman will meet more powerful partners on the road of soft decoration integration, realize the "soft decoration ecological chain", and provide greater value and contribution to the soft decoration industry!